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Customer System Attributes

Your store includes the most common customer attributes that most merchants need, such as the customer name, email, date of birth, and address— including street, city, ZIP code, and country code. These system attributes are required by Magento Go, and cannot be deleted.

General Customer Attributes

Attribute Code Description Value Required

website_id

The website with which the customer will be associated. The default options are either Admin or Main Website. Customers associated with Admin will not be able to log in and make purchases through your web store. string yes
group_id The customer group to associate this customer with. The default customer groups in Magento Go are General and Retailer, but these can be customized. string yes
prefix Precedes the customer’s first name and is part of their full name. Examples: Mr., Mrs., Miss, Ms., Rev. string no
firstname The customer’s first, or given, name. string yes
middlename The customer’s middle name or initial. string yes
lastname The customer’s last, or family, name. string yes
suffix The name suffix that follows the customer’s full name, often providing additional information about the person. Examples: Ph.D., J.D., Pharm.D., K.B.E. string no
email Customer’s email address. string yes
dob Date of birth, formatted as MM/DD/YY mm/dd/yy no
taxvat Tax or VAT ID number of customer. Alphanumeric no
gender Customer gender male, female no

Customer Address Attributes

Attribute Code Description Value Required
prefix

Precedes the customer’s first name and is part of their full name. Examples: Mr., Mrs., Miss, Ms., Rev. string no
firstname The customer’s first, or given, name. string yes
middlename The customer’s middle name or initial. string no
lastname The customer’s last, or family, name. string yes
suffix The name suffix that follows the customer’s full name, often providing additional information about the person. Examples: Ph.D., J.D., Pharm.D., K.B.E. string no
company Company or business name if the address belongs to a business. string no
street Street address—usually includes a home or business building number, street name, and suite or apartment number. string yes
city City or town name for the address. string yes
country_id Identifies the country code that is associated with the address. string yes
region State or province of the address location. string no
postcode Postal code, or zip code alphanumeric yes
telephone Telephone number for the address location number yes
fax Fax number for the address location number no
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