Magento Go provides several different ways to link to content pages. The Frontend App tool automatically generates the code required to link to any page in your store. Links can be positioned on the page by block reference or incorporated directly into CMS content and email templates.
Links can be displayed as a list, or block, or used inline and incorporated into existing text. By default, a link inherits its style from the location (block reference) according to the stylesheet (styles.css) of the theme.
If you are comfortable writing code, you might prefer to combine HTML with Magento Go markup tags, and create the links yourself. In this section, you will learn how to create links with each method.