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Mastering Search

Overview

Research shows that people who use search are more likely to make a purchase than those who rely on navigation alone. In fact, according to some studies, people who use search are nearly twice as likely to make a purchase.

Magento Go has a powerful search engine which you can use as is, or fine-tune to make it even more effective. In this set of articles, you will learn how to take full advantage of catalog search, shape the way search terms are used, and monitor the results.To get the most from the topics and video tutorials in this section, you can browse through the pages sequentially using the Next and Previous links at the bottom of each page, or use the following “quick jump” pages to find what you want:


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“Mastering Search”