Magento Go’s product catalog is based upon six product types, which are divided into two groups called, “Simple” and “Complex.” However, it’s really not as complex as it sounds, because in this case, the word “complex” conveys the meaning of compound, or one-to-many.
One of the first things you are required to do when adding a new product to your catalog is to specify the product type. So how can you know which one to use, and when should you use one product type over another?
By learning to use product types effectively, you can build a catalog that is both flexible and powerful. In this series of articles, you will learn the characteristics of each product type, how they differ, and how to set them up.