Expand Your Horizons
With Magento Go Webinars
Maximize your Magento knowledge by viewing webinars focused on helping you get the most out of your Magento Go online store. These webinars provide information on topics such as theming and design, promotional tools, and many other subjects to help jump start your sales and improve your conversion rate.
Upcoming Webinars
- Top 10 Underused Features of Magento Go
- May 22, 2013 10:00 AM PST
- Presenters:
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Paul Byrne, President, Razoyo
Rita Padilla, Marketing Manager, Magento - In this series attendees will learn:
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- How to Customize buttons, page links and other on-page text with the layout text editor
- How to use the CSS editor for quick touch-ups
- How to use CMS page hierarchies to add navigable content
- And more
Archived Webinars
- Reach Over 100 Million Buyers on eBay
- March 6, 2013 10:00 AM PST
- Presenters:
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Griff Griffith, Sr. Manager, Community & Development, Seller Strategy and CLV, eBay
Rita Padilla, Marketing Manager, Magento - In this series attendees will learn:
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- Setting Up Your eBay Store (Minimizing Selling Fees)
- Selecting Formats and Categories
- Building Effective Descriptions with Photos That Sell
- Shipping & Tracking Solutions
- Meeting the eBay Standards for Seller Performance
- Newsletter Publishing Tips & Strategies
- December 5, 2012 10:00 AM PST
- Presenters:
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Claire Condra, Education Content Manager, Magento
Alyssa Gothelf, Online Marketing Manager, Magento - In this series attendees will learn:
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- Promoting your newsletter
- Building and managing your list of subscribers
- Providing a platform for content development
- Maintaining an archive of back issues
- Driving traffic to your store
- Relationship Marketing
- November 14, 2012 10:00 AM PDT
- Presenters:
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Lily Tung Crystal, Writer, ProStores
Alyssa Gothelf, Online Marketing Manager, Magento - In this series attendees will learn:
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- Email marketing
- Social media
- Product reviews
- Recapturing abandoned shopping carts
- Boost Sales with PayPal
- October 24, 2012 10:300 AM PDT
- Presenters:
- Sue Sweet, Director of SMB Products North America, PayPal
Jon Higby, Senior Product Manager, Payments, X.commerce
Alyssa Gothelf, Online Marketing Manager, Magento - In this series attendees will learn:
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- How to improve your sales and conversion rate
- How to gain access to over 110 million shoppers worldwide
- PayPal's new bundle with new ways to accept payments
- Optimize Your Store Configuration and Catalog
- September 12, 2012 11:00 AM PDT
- Presenters:
- Paul Byrne, President, Razoyo
Alyssa Gothelf, Online Marketing Manager, Magento - In this series attendees will learn:
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- How to use Excel to update your product data
- How to take a supplier's product file and quickly upload it
- Tips and tricks to make manipulating and uploading data easier
- What to do when you get an upload error
- How to make shipping tables easier using Matrix rate
- When to consider using the Magento Go API
- Channel Surfing 2.0 – Engaging the Cloud Potatoes
- August 2, 2012 12:30 PM PDT
- Presenters:
- Lisa Steinhart, VP Sales & Marketing, nChannel
Alyssa Gothelf, Online Marketing Manager, Magento - In this series attendees will learn:
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- The many definitions of multi-channel sales
- 5 business practices that can make or break your multi-channel sales strategy
- How to use the systems you own to manage online and offline sales channels
- What goes on behind the scenes of successful multi-channel companies
- Migrating from Community to Go
- June 13, 2012 10:00 AM PST
- Presenters:
- Matt MacDougall, CEO, Rocket Web
Becky Wardlow, Magento Go Project Manager, Rocket Web
Alyssa Gothelf, Online Marketing Manager, Magento - In this series attendees will learn:
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- The benefits of Magento Go vs. Magento Community
- How to migrate your theme or go with a new one
- How to get products out of Community and into Go
- How to identify configuration changes to copy from Community to Go
- Introducing Your Ultimate Back Office
- May 24, 2012 10:00 AM PDT
- Presenters:
- Chris Tanner, Co-Founder and Head of Product, Brightpearl
Ciaran Cushley, Sales Engineer, North America, Brightpearl
Alyssa Gothelf, Online Marketing Manager, Magento - In this series attendees will learn:
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- Compelling reasons for adopting a fully integrated approach to software
- The benefits of a 360 degree view on inventory, customers, orders and shipments
- How to avoid selling more than you can handle
- How to identify the products where you make the most money
- How to manage multiple online and offline sales channels to maximize revenue & profit
- Tour of Brightpearl’s business management software
- How to Use Email Marketing More Effectively
- May 3, 2012 10:00 AM PDT
- Presenters:
- Anastasia Harlamova, Senior Marketing Manager, aheadWorks
Alyssa Gothelf, Online Marketing Manager, Magento - In this series attendees will learn:
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- Best practices for subject lines
- Setting up the "From" and "Reply To" fields
- 10 tips for improving the open rate of your next newsletter
- How to avoid spam filters
- Best Practices for Landing Pages that Convert
- April 11, 2012 10:00 AM PST
- Presenters:
- Makhniboroda Andrey, Chief Designer, QuartSoft
Anna Moseva, SEO Department Analyst, Promodo
Alyssa Gothelf, Online Marketing Manager, Magento - In this series attendees will learn:
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- The positive influence of professional design on landing page effectiveness
- 10 tips for the layout of a landing page
- Integrating Google Analytics
- Defining and tracking goals and conversions
- The top 10 most important metrics within Google Analytics
- Increasing Order Size with Site Promotions
- March 13, 2012 10:00 AM PST
- Presenters:
- Brian Dwyer, President & CEO, InteractOne
Zach Stutzman, VP-Development, InteractOne
Alyssa Gothelf, Online Marketing Manager, Magento - In this series attendees will learn:
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- Up-selling and cross-selling on Go
- Setting up 'related Items'
- Setting up coupon codes and discounts
- Using Google Analytics on Go (including interpreting)
- What You Should Know about SEO
- February 22, 2012 10:30 AM PST
- Presenters:
- BJ Cook, CEO & Cofounder, Digital Operative, Inc.
Adam Lundquist, Director of Marketing, Digital Operative, Inc.
Alyssa Gothelf, Online Marketing Manager, Magento - In this series attendees will learn:
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- What is search engine optimization (SEO) and why is it important?
- The difference between onpage and offpage optimization
- What your SEO checklist should be for your Magento Go store
- Practical SEO techniques you can get started on today
- Dramatically Increase Sales with the Power of eBay
- January 25, 2012 10:00 AM PST
- Presenters:
- Paul Pidoprygora, CEO, ESS-UA
Alex Pidoprygora, Director of Marketing & Business Development, ESS-UA
Mosses Akizian, Product Marketing Manager, Magento - In this series attendees will learn:
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- Why businesses need the M2E extension
- Who this extension is for
- What the extension offers
- Demonstration of M2E
- Getting Started Part 3 - Configuring Your Payment and Shipping Options
- December 7, 2011 10:00 AM PDT
- Presenters:
- Kara Heinrichs, Magento U Instructor
Mosses Akizian, Product Marketing Manager, Magento - In this series attendees will learn:
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- Setting up PayPal
- Setting up other payment options
- Setting up your tax rates
- Configuring your shipping options
- Other configuration settings to consider
- Launching your store!
- Getting Started Part 2 - Setting Up Your Product Catalog
- November 16, 2011 10:00 AM PDT
- Presenters:
- Kara Heinrichs, Magento U Instructor
Mosses Akizian, Product Marketing Manager, Magento - In this series attendees will learn:
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- Creating categories
- Creating products
- Working with product attributes
- Importing products from a spreadsheet
- Getting Started Part 1 - Getting your Go Store Going
- October 26, 2011 10:00 AM PDT
- Presenters:
- Kara Heinrichs, Magento U Instructor
Mosses Akizian, Product Marketing Manager, Magento - In this series attendees will learn:
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- Signing up for your Magento Go store
- Using the 'Start My Store' Wizard
- Setting your store's language and locale
- Setting your store's contact info
- Selecting a starting theme/design
- Selecting a Magento Go plan
- Getting a custom domain name and SSL certificate


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